HEINZ - The United Tastes of America - Casting Networks
PROJECT DETAILS

Heinz - The United Tastes Of America

Commercial Non Union

Austin Charleston Dallas Houston Jacksonville Miami Orlando San Antonio Tampa
Synopsis:

Casting for talent who will play in the following vignettes portrayed to look as if they're from each of the locations described: 1. Atlanta Park - Family Reunion - featuring Black/multi-cultural family 2. Brooklyn Rooftop - Friend hangout - featuring Gen-Z, multi-cultural friend group 3. Midwest Yard - July 4th Picnic - featuring multi-generational White family 4. Great Plains "Yard" - Friends cookout - featuring White friend group 5. Texas Lakeside - Family cookout - featuring Vietnamese family/friends 6. LA Suburban Yard - Family BBQ - featuring Latinx family and friends 7. Pac NW - Campsite cookout - featuring multi-cultural, LGBTQ+ friend group

Roles For This Project

Project Details

Project Notes

Gathering around food is a ritual we all share, an expression of diversity and belonging. It’s where stories are shared. No matter where you are in America, summer pulls people outside and toward the same instinct: cook, eat, connect. As we approach America’s 250th anniversary, The United Tastes of America is a celebration of that ritual. Many tables. Many traditions. Many versions of summer—happening all at once. Kraft. Heinz. Oscar Mayer. Icons of the American table that have shown up at cookouts for generations, no matter where in the country you are. The food becomes the canvas connecting them all. Familiar. Trusted. Always present. These spots are joyful and inclusive. It’s honest. It rings true. It feels like summer moving past you! It’s bright, colorful, rhythmic and visually engaging.

Usage/Run

Non Union

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