Market Research Brand Campaign

Roles For This Project

• Industrial

  R12 Asian or Latin Males 40'S

  $500 Man New York City 40 - 45 Non Union Industrial

  Submissions Due: 02/16/2026

  Hyper-Current & Whimsical / fully "plugged in" to the digital zeitgeist but has an old soul charm

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• Industrial

  R1 Black Male 20'S

  $500 Man New York City 20 - 25 Non Union Industrial

  Submissions Due: 02/16/2026

  Approachable, regular, cosmopolitan guy. some complexity, some character, not fancy or too hipster or specific character, but perhaps complex below the surface

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• Industrial

  R2 Mixed Female 18-25

  $500 Woman New York City 18 - 24 Non Union Industrial

  Submissions Due: 02/16/2026

  Magnetic / with a high-definition personality; their face tells a story before they even speak.

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• Industrial

  R3 White Male 40'S

  $500 Man New York City 40 - 45 Non Union Industrial

  Submissions Due: 02/16/2026

  Grounded / A presence that feels permanent and undeniable; someone who commands attention through stillness.

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• Industrial

  R6 Asian Male 40'S-50'S

  $500 Man New York City 45 - 55 Non Union Industrial

  Submissions Due: 02/16/2026

  Responsible, socially conscious. Not a hippy, but a smart, everyday man, who is worldly, experienced, sensible.

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