HEINZ - The United Tastes of America - Casting Networks
PROJECT DETAILS

Heinz - The United Tastes Of America

Commercial Non Union
Austin Charleston Dallas Houston Jacksonville Miami Orlando San Antonio Tampa
Synopsis:

Casting for talent who will play in the following vignettes portrayed to look as if they're from each of the locations described: 1. Atlanta Park - Family Reunion - featuring Black/multi-cultural family 2. Brooklyn Rooftop - Friend hangout - featuring Gen-Z, multi-cultural friend group 3. Midwest Yard - July 4th Picnic - featuring multi-generational White family 4. Great Plains "Yard" - Friends cookout - featuring White friend group 5. Texas Lakeside - Family cookout - featuring Vietnamese family/friends 6. LA Suburban Yard - Family BBQ - featuring Latinx family and friends 7. Pac NW - Campsite cookout - featuring multi-cultural, LGBTQ+ friend group

Roles For This Project

  • Commercial
    SESSION: $500+20% (8...

    Role Rate:

    SESSION: $500+20% (8hrs) | USAGE: *$2000+20%
    Man Atlanta 70 - 80 Non Union Commercial
    Submissions Due: 01/28/2026

    SEEKING: Southeast Asian Male (Grandfather type) aged 70-80. LOCATION (portrayed): Texas Lakeside Family Cookout STYLE: • Lightweight textures: cotton polos, woven sets, linen pants, flowy blouses • Hints of cultural pride: áo dài-inspired silhouettes, subtle embroidery • House slippers or... [See More]

  • Commercial
    SESSION: $500+20% (8...

    Role Rate:

    SESSION: $500+20% (8hrs) | USAGE: *$2000+20%
    Woman Atlanta 35 - 45 Non Union Commercial
    Submissions Due: 01/28/2026

    SEEKING: Southeast Asian Female (Mom type) aged 35-45 LOCATION (portrayed): Texas Lakeside Family Cookout STYLE: • Lightweight textures: cotton polos, woven sets, linen pants, flowy blouses • Hints of cultural pride: áo dài-inspired silhouettes, subtle embroidery • House slippers or sandal... [See More]

  • Commercial
    SESSION: $500+20% (8...

    Role Rate:

    SESSION: $500+20% (8hrs) | USAGE: *$2000+20%
    Man, Woman, Non-Bina...

    Gender:

    Man, Woman, Non-Binary Person, Trans Man, Trans Woman
    Atlanta 18 - 25 Non Union Commercial
    Submissions Due: 01/28/2026

    SEEKING: Gen Z, Multicultural Real Friend Group. Open to having solo talent recruit their acting and non-acting friends to audition with them. LOCATION (portrayed): Brooklyn Rooftop Friend Hangout STYLE: • Oversized fits, unique accessories • Sporty sneakers , expressive color palettes • Visible... [See More]

  • Commercial
    SESSION: $500+20% (8...

    Role Rate:

    SESSION: $500+20% (8hrs) | USAGE: *$2000+20%
    Woman Atlanta 18 - 25 Non Union Commercial
    Submissions Due: 01/28/2026

    SEEKING: Multicultural Female aged 18-25 Open to having solo talent recruit their acting and non-acting friends to audition with them. LOCATION (portrayed): Brooklyn Rooftop Friend Hangout STYLE: • Oversized fits, unique accessories • Sporty sneakers , expressive color palettes • Visible tattoos... [See More]

  • Commercial
    SESSION: $500+20% (8...

    Role Rate:

    SESSION: $500+20% (8hrs) | USAGE: *$2000+20%
    Man, Woman Atlanta 11 - 13 Non Union Commercial
    Submissions Due: 01/28/2026

    SEEKING: Male or Female Tween aged 11-13 LOCATION (portrayed): Los Angeles Suburban Backyard Family BBQ STYLE: • Heat-friendly fits: muscle tanks, athletic shorts, sundresses • Gold jewelry, braids, and bandanas • Graphic tees, baseball caps, woven sandals • Pop of color always—bold pinks, de... [See More]

Project Details

Project Notes

Gathering around food is a ritual we all share, an expression of diversity and belonging. It’s where stories are shared. No matter where you are in America, summer pulls people outside and toward the same instinct: cook, eat, connect. As we approach America’s 250th anniversary, The United Tastes of America is a celebration of that ritual. Many tables. Many traditions. Many versions of summer—happening all at once. Kraft. Heinz. Oscar Mayer. Icons of the American table that have shown up at cookouts for generations, no matter where in the country you are. The food becomes the canvas connecting them all. Familiar. Trusted. Always present. These spots are joyful and inclusive. It’s honest. It rings true. It feels like summer moving past you! It’s bright, colorful, rhythmic and visually engaging.

Usage/Run

Non Union

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