Ocu-Guard
Ocu-Guard is a newly developed face shield designed to protect patients’ eyes from unintended radiation exposure during routine dental X-rays. This campaign consists of a series of short, testimonial-style ads that mimic online reviews. Each spot presents a different perspective on the risks of excessive X-ray radiation exposure, with the objective of educating viewers and reinforcing the importance of eye protection, positioning Ocu-Guard as a simple, effective solution.
Roles For This Project
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Submissions Due: 12/20/2025
A practicing Dentist who has turned to social media to educate the public, especially parents, about concerns regarding eye radiation exposure from routine dental X-rays, and to share a solution: an eye shield from Ocu-Guard.
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Submissions Due: 12/20/2025
A caring, proactive mother turning to social media out of concern for her children’s well-being. Motivated by a sense of responsibility, she shares her experience to raise awareness about eye safety during dental X-rays and to inform other parents about OCU-Guard, so they, too, can take steps to pro... [See More]
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Submissions Due: 12/20/2025
A practicing ophthalmologist who has turned to social media to educate the public, especially parents, about concerning eye radiation exposure from routine dental X-rays, and to share a solution: an eye shield from Ocu-Guard.
More Roles For This Project
-
Submissions Due: 12/20/2025
A practicing Dentist who has turned to social media to educate the public, especially parents, about concerns regarding eye radiation exposure from routine dental X-rays, and to share a solution: an eye shield from Ocu-Guard.
-
Submissions Due: 12/20/2025
A caring, proactive mother turning to social media out of concern for her children’s well-being. Motivated by a sense of responsibility, she shares her experience to raise awareness about eye safety during dental X-rays and to inform other parents about OCU-Guard, so they, too, can take steps to pro... [See More]
-
Submissions Due: 12/20/2025
A practicing ophthalmologist who has turned to social media to educate the public, especially parents, about concerning eye radiation exposure from routine dental X-rays, and to share a solution: an eye shield from Ocu-Guard.