Gen Z Males (18-28)

About the Job

We’re looking for older Gen Z talent (ages 18–28) who feel authentic, culture-forward, and effortlessly stylish. These individuals should set their own tone, not follow trends. They embody natural confidence and individuality, with a strong point of view that comes through in how they carry themselves and express their style. Key Characteristics Real & Relatable: Talent should feel like they have a story—someone you want to know more about—not like they ’re trying to fit a mold. Unique Style: Looks that feel personal and expressive, not overly curated or trend-chasing. Main Character Energy: Presence that draws attention without trying too hard; they should feel like the center of their own world. Cultural Relevance: People who reflect youth culture authentically, with an edge that feels fresh and aspirational. Believable friend group that can create “authentic” moments between them. Should be diverse, but believable (Not Captain Planet), body positivity Tone & Vibe Freedom & Self-Expression: Talent should feel confident moving, interacting, and expressing themselves naturally. Authenticity Over Perfection: Imperfections and individuality are celebrated—avoid overly polished or commercial. Youthful Energy: Inclusive, vibrant, and culturally aware.