Joan
Ad Campaign For Major Social Media Platform
About the Job
Female, Ages 30-50s, Any ethnicity. Once infamous among friends for sneaking into concerts. After a breakup in her late twenties, she pivoted to a calmer lifestyle: gardening, books, and a decade in the same steady office. To coworkers, she’s efficient, reserved, even a little intimidating. But they don’t see the treasured vinyl collection of her younger self: a glam-rock devotee with ripped jeans and a devilish grin. Talent should have range in performance that can capture this duality, a tough exterior capable of transforming to a joyful expression. She has layers. Authentic, interesting, grounded, spontaneous. We’re looking for people who are genuine, have a great energy and presence, natural charisma and openness. Looking for down to earth performances that feel grounded in the spontaneity of real life. OCP. NON-UNION.
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