I know that social media is important for actors, but I was surprised when at an in-person commercial callback,… Read More

Voiceover opportunities are available now, as never before. Here are eight nuggets to help you become a successful working… Read More

Self taping auditions have caused a seismic shift in commercial auditioning. Before Covid, most first-call theatrical auditions were self… Read More

With a lot of non-union commercials being produced, a lack of union rules protecting the actor comes into play.… Read More

This past year and a half certainly brought to the forefront the challenge of how to sustain longevity in… Read More

Most commercial casting sessions are done virtually now as opposed to in-person. It is obviously safer, more talent can… Read More

Commercial creative teams took only about three days after the stay-at-home order to adjust commercials to reflect the current… Read More

The first moments you walk into a casting room can make or break your audition. The best way to… Read More

Contrary to traditional belief, an actor getting out of their own mind is a good thing. The mind of… Read More

Body language can make or break a commercial audition. If you think that body language isn’t important in a… Read More

The casting director is hired to bring in a select number of actors to audition for specific roles so… Read More

Everything about commercials is fast. After all, an entire story is told in a minute or less. The shoots… Read More